It's Pure

Founded by British Ayurvedic therapist Tricia, It’s Pure became the UK’s first certified organic hair colour brand in 2011. Inspired by her travels in India, the range is made using exceptionally pure, organic herbs sourced from a Fair & Wild grower in Rajasthan. Blended in the UK at a Soil Association–certified laboratory in rural Suffolk, all products are crafted with care using renewable energy for truly clean, conscious colour.

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It's Pure Organics Hair Colour Very Dark Brown It's Pure Organics Hair Colour Very Dark Brown
It's Pure Organics Hair Colour Very Dark Brown It's Pure Organics Hair Colour Very Dark Brown
It's Pure Organics Hair Colour Very Dark Brown It's Pure Organics Hair Colour Very Dark Brown
It's Pure Organics Hair Colour Very Dark Brown It's Pure Organics Hair Colour Very Dark Brown
It's Pure Organics Hair Colour Very Dark Brown It's Pure Organics Hair Colour Very Dark Brown
It's Pure Organics Hair Colour Very Dark Brown It's Pure Organics Hair Colour Very Dark Brown
It's Pure Organics Hair Colour Very Dark Brown It's Pure Organics Hair Colour Very Dark Brown
From £1.49
From £1.49
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It's Pure Organics Hair Colour Strawberry Blonde It's Pure Organics Hair Colour Strawberry Blonde
It's Pure Organics Hair Colour Strawberry Blonde It's Pure Organics Hair Colour Strawberry Blonde
It's Pure Organics Hair Colour Strawberry Blonde It's Pure Organics Hair Colour Strawberry Blonde
It's Pure Organics Hair Colour Strawberry Blonde It's Pure Organics Hair Colour Strawberry Blonde
It's Pure Organics Hair Colour Strawberry Blonde It's Pure Organics Hair Colour Strawberry Blonde
It's Pure Organics Hair Colour Strawberry Blonde It's Pure Organics Hair Colour Strawberry Blonde
It's Pure Organics Hair Colour Strawberry Blonde It's Pure Organics Hair Colour Strawberry Blonde
From £1.49
From £1.49
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It's Pure Organics Hair Colour Natural Brown It's Pure Organics Hair Colour Natural Brown
It's Pure Organics Hair Colour Natural Brown It's Pure Organics Hair Colour Natural Brown
It's Pure Organics Hair Colour Natural Brown It's Pure Organics Hair Colour Natural Brown
It's Pure Organics Hair Colour Natural Brown It's Pure Organics Hair Colour Natural Brown
It's Pure Organics Hair Colour Natural Brown It's Pure Organics Hair Colour Natural Brown
It's Pure Organics Hair Colour Natural Brown It's Pure Organics Hair Colour Natural Brown
It's Pure Organics Hair Colour Natural Brown It's Pure Organics Hair Colour Natural Brown
From £1.49
From £1.49
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It's Pure Organics Hair Colour Indigo Black It's Pure Organics Hair Colour Indigo Black
It's Pure Organics Hair Colour Indigo Black It's Pure Organics Hair Colour Indigo Black
It's Pure Organics Hair Colour Indigo Black It's Pure Organics Hair Colour Indigo Black
It's Pure Organics Hair Colour Indigo Black It's Pure Organics Hair Colour Indigo Black
It's Pure Organics Hair Colour Indigo Black It's Pure Organics Hair Colour Indigo Black
It's Pure Organics Hair Colour Indigo Black It's Pure Organics Hair Colour Indigo Black
It's Pure Organics Hair Colour Indigo Black It's Pure Organics Hair Colour Indigo Black
From £1.39
From £1.39
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It's Pure Organics Hair Colour Henna Red It's Pure Organics Hair Colour Henna Red
It's Pure Organics Hair Colour Henna Red It's Pure Organics Hair Colour Henna Red
It's Pure Organics Hair Colour Henna Red It's Pure Organics Hair Colour Henna Red
It's Pure Organics Hair Colour Henna Red It's Pure Organics Hair Colour Henna Red
It's Pure Organics Hair Colour Henna Red It's Pure Organics Hair Colour Henna Red
It's Pure Organics Hair Colour Henna Red It's Pure Organics Hair Colour Henna Red
It's Pure Organics Hair Colour Henna Red It's Pure Organics Hair Colour Henna Red
From £1.39
From £1.39
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It's Pure Organics Hair Colour Golden Blonde It's Pure Organics Hair Colour Golden Blonde
It's Pure Organics Hair Colour Golden Blonde It's Pure Organics Hair Colour Golden Blonde
It's Pure Organics Hair Colour Golden Blonde It's Pure Organics Hair Colour Golden Blonde
It's Pure Organics Hair Colour Golden Blonde It's Pure Organics Hair Colour Golden Blonde
It's Pure Organics Hair Colour Golden Blonde It's Pure Organics Hair Colour Golden Blonde
It's Pure Organics Hair Colour Golden Blonde It's Pure Organics Hair Colour Golden Blonde
From £1.49
From £1.49
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It's Pure Organics Hair Colour Dark Brown It's Pure Organics Hair Colour Dark Brown
It's Pure Organics Hair Colour Dark Brown It's Pure Organics Hair Colour Dark Brown
It's Pure Organics Hair Colour Dark Brown It's Pure Organics Hair Colour Dark Brown
It's Pure Organics Hair Colour Dark Brown It's Pure Organics Hair Colour Dark Brown
It's Pure Organics Hair Colour Dark Brown It's Pure Organics Hair Colour Dark Brown
It's Pure Organics Hair Colour Dark Brown It's Pure Organics Hair Colour Dark Brown
It's Pure Organics Hair Colour Dark Brown It's Pure Organics Hair Colour Dark Brown
From £1.49
From £1.49
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It's Pure Organics Hair Colour Chestnut It's Pure Organics Hair Colour Chestnut
It's Pure Organics Hair Colour Chestnut It's Pure Organics Hair Colour Chestnut
It's Pure Organics Hair Colour Chestnut It's Pure Organics Hair Colour Chestnut
It's Pure Organics Hair Colour Chestnut It's Pure Organics Hair Colour Chestnut
It's Pure Organics Hair Colour Chestnut It's Pure Organics Hair Colour Chestnut
It's Pure Organics Hair Colour Chestnut It's Pure Organics Hair Colour Chestnut
It's Pure Organics Hair Colour Chestnut It's Pure Organics Hair Colour Chestnut
From £1.49
From £1.49
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It's Pure Organics Hair Colour Auburn It's Pure Organics Hair Colour Auburn
It's Pure Organics Hair Colour Auburn It's Pure Organics Hair Colour Auburn
It's Pure Organics Hair Colour Auburn It's Pure Organics Hair Colour Auburn
It's Pure Organics Hair Colour Auburn It's Pure Organics Hair Colour Auburn
It's Pure Organics Hair Colour Auburn It's Pure Organics Hair Colour Auburn
It's Pure Organics Hair Colour Auburn It's Pure Organics Hair Colour Auburn
It's Pure Organics Hair Colour Auburn It's Pure Organics Hair Colour Auburn
From £1.49
From £1.49
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It's Pure Organics Clarifying Pre Colour Treatment It's Pure Organics Clarifying Pre Colour Treatment
It's Pure Organics Clarifying Pre Colour Treatment It's Pure Organics Clarifying Pre Colour Treatment
It's Pure Organics Clarifying Pre Colour Treatment It's Pure Organics Clarifying Pre Colour Treatment
It's Pure Organics Clarifying Pre Colour Treatment It's Pure Organics Clarifying Pre Colour Treatment
It's Pure Organics Clarifying Pre Colour Treatment It's Pure Organics Clarifying Pre Colour Treatment
It's Pure Organics Clarifying Pre Colour Treatment It's Pure Organics Clarifying Pre Colour Treatment
£8.95
£8.95